Shopify ShopStable
Built to sell and ship products Built for quotes, bookings, and local jobs
Hours of setup and theme tweaking A professional site in an afternoon
Monthly fee before you add anything Free to start
Booking and CRM need paid apps Quote inbox and CRM included
You drive all your own traffic Found in the local marketplace
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Wix ShopStable
A blank canvas to design yourself Prebuilt for local service businesses
Advanced lead tools cost extra Quote inbox and CRM included
A website, but no local marketplace A website plus a local marketplace
You drive all your own traffic Found by nearby customers
Add-ons stack up your bill The essentials in one plan
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Angie's List ShopStable
A directory profile, not a website A real website on your own domain
Lead prices vary by trade and season One flat rate per lead
Annual contracts to cancel Free to start, no contract
Your brand lives on their site Your brand, your storefront
No website builder Full website builder included
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Thumbtack ShopStable
Lead prices set dynamically One flat rate per lead
A profile on their platform A real website on your own domain
Built around their marketplace A website plus a local marketplace
They keep your reviews and data Your customers and reviews are yours
No website builder Full website builder included
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Pricing
List your business
Angie's List alternative

The Angie's List alternative for contractors.

Angie's List is a directory you rent, with variable lead prices and annual contracts. ShopStable gives contractors a real website on their own domain, a local marketplace listing, and flat-rate leads. Free to start, no contract.

A directory listing is not your business.

  • You get a profile in their directory, not a website you own.

  • Lead prices vary by trade, season, and demand.

  • Annual contracts with cancellation fees lock you in.

  • Your license, reviews, and customer data live behind their paywall.

A real website plus a local marketplace.

01
Real contractor website.
Galleries, license/insurance, service areas, and crew info, on your own subdomain.
02
Marketplace listing included.
Customers search by zip code and send quote requests through the local marketplace.
03
Flat-rate leads.
One predictable price per lead. No variable pricing, no bidding, no annual contract.
Why ShopStable

Own your business, don't rent a listing.

  • One flat rate per lead, the same price every time.

  • A real website on your own domain, with a full builder.

  • Free to start. No annual contract, no cancellation fee.

  • Your license, reviews, and customer data stay in your dashboard.

The big platforms turned local businesses into line items, renting them visibility and auctioning their leads. We think you should own what you build instead.

That's the whole idea behind ShopStable: a real website on your own subdomain, a marketplace that brings customers to you, and leads from $10. Your brand, with clear, published fees.

Ready to own your business online?

Build your site, list your services and products, and start receiving orders and quote requests. Free to start, no credit card required.

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