Shopify ShopStable
A store, and only a store Services and products on one site
Hours of setup and theme tweaking A professional site in an afternoon
A monthly plan before you can sell Sell free on the local marketplace
Booking and CRM need paid apps Quote inbox and CRM included
You drive all your own traffic Found in the local marketplace
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Wix ShopStable
A blank canvas to design yourself Prebuilt for local businesses
Advanced lead tools cost extra Quote inbox and CRM included
A website, but no local marketplace A website plus a local marketplace
You drive all your own traffic Found by nearby customers
Add-ons stack up your bill The essentials in one plan
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Angie's List ShopStable
A directory profile, not a website A real website on your own domain
Lead prices vary by trade and season One flat rate per lead
Annual contracts to cancel Free to start, no contract
Your brand lives on their site Your brand, your storefront
No website builder Full website builder included
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Thumbtack ShopStable
Lead prices set dynamically One flat rate per lead
A profile on their platform A real website on your own domain
Built around their marketplace A website plus a local marketplace
They keep your reviews and data Your customers and reviews are yours
No website builder Full website builder included
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Amazon ShopStable
Amazon keeps the customer relationship Your customers and reviews are yours
$39.99 a month or 99¢ per item sold Free plan, no per-item fee
One listing among millions Found by shoppers near you
No website of your own Add your own website on a paid plan
Quote requests are not part of it Quote inbox and CRM included
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Walmart ShopStable
Asks for an e-commerce track record Start selling with no sales history
Products need GTIN or UPC codes No product codes needed to list
Walmart keeps the customer relationship Your customers and reviews are yours
No website of your own Add your own website on a paid plan
Built for nationwide sellers Found by shoppers near you
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eBay ShopStable
Listing fees after 250 a month No listing fees
Your shop beside auctions and resellers Found by shoppers near you
eBay keeps the customer relationship Your customers and reviews are yours
A store page on eBay, not your own site Add your own website on a paid plan
Quote requests are not part of it Quote inbox and CRM included
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Pricing
List your business
For makers & crafters

A website builder for makers and crafters.

Catalog, checkout, and inventory included. Start free by selling on the local marketplace, then publish a website that is actually yours on a paid plan.

Craft marketplaces own the audience. You rent a stall.

  • Handmade marketplaces keep the customer relationship, you only ever see the order.

  • Your shop is one card in a sea of lookalike listings.

  • Listing fees and paid ads, just to be seen at all.

  • Moving off the platform means starting your audience from zero.

Your work, on your own storefront.

01
Your own storefront.
On a paid plan, a real website on your own subdomain with your branding, your story, and your catalog.
02
Checkout and inventory built in.
Secure Stripe checkout with inventory tracking sized for small-batch stock.
03
Local buyers find you.
Your products appear in the ShopStable local marketplace search, and orders land in your dashboard.
Why ShopStable

Made for independent makers.

  • Your customers and reviews are yours, not the platform's.

  • No listing fees, no ad auctions, a published transaction fee only when you sell.

  • Set your own shipping rates and ship with tracking.

  • Free to start, sell workshops and services alongside your goods.

The big platforms turned local businesses into line items, renting them visibility and auctioning their leads. We think you should own what you build instead.

That's the whole idea behind ShopStable: a real website on your own subdomain, a marketplace that brings customers to you, and leads from $10. Your brand, with clear, published fees.

Ready to own your business online?

Build your site, list your services and products, and start receiving orders and quote requests. Free to start, no credit card required.

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